Great actors for the Prada Menswear Autumn/Winter 2012/2013 campaign

Great actors for the Prada Menswear Autumn/Winter 2012/2013 campaign

Hollywood actors were the faces of the Prada menswear collection at the Milan fashion shows in January. It was obviously such a lucky combination that the Italian brand decided to do the same for the Autumn/Winter 2012/2013 menswear collection advertising campaign.

David Sims, one of the most famous fashion photographers in the world, portrayed four great actors Gary OldmanGarrett HedlundJamie Bell and Willem Dafoe in very theatrical poses, transforming the clothes into “costumes”, i.e. representing each of these men as a “film character” belonging to different worlds.

An interesting marketing operation that ties together the trans-generational concept of a real, composed man in strictly tailored Prada style. A modern re-interpretation of the man and his sense of power, concepts that have not been considered by contemporary fashion for a while making room for a dandy and narcissistic portrayal of men, are presented here with magnificent class, defining a new relationship between the Prada man and his clothing code.

08 Jun 2012, Posted by admin in Fashion, No Comments. Tagged , , , , , ,

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